Burgan Bank recently announced the launch of its latest digital service, Apply Now, which enables existing and prospective customers to apply for Burgan’s products and services digitally with total ease. With this new feature, customers can submit applications for new services online, either through the Bank’s online banking platform (online.burgan.com) or through the Bank’s Mobile Banking application available for all smart devices.
With this new service enhancement, Burgan customers no longer need to visit branches to submit applications. Rather, existing and prospective customers can now save a lot of time and effort by using the Apply Now feature on the Burgan Bank online banking portal or the mobile application to apply for everything from bank accounts, to credit cards, all the way to loans and financing. After filling in the required forms and submitting their applications, customers will be able to track the progress of their application. In fact, the application process has now become more streamlined, with processing and approval times faster than ever before. Existing customers can open certain products and services within less than a minute, such as; a Kanz account, a daily investment account, deposits and many more.
Mr. Naser Mohammed Al Qaisi, Chief Retail Banking Officer at Burgan Bank
Commenting on the launch of the Apply Now feature, Mr. Naser Mohammed Al Qaisi, Chief Retail Banking Officer at Burgan Bank, said: “At the heart of everything that we do at Burgan Bank are our customers and ensuring we continue to offer them the banking experience they need to meet their needs at this point in time. Customers today demand complete agility, optimal flexibility and fast-turnaround – which is where this new service development comes in. We know that the traditional methods of banking are no longer sufficient for today’s fast-paced, increasingly-digital lifestyles, so it is our role as a banking partner to evolve our banking solutions in line with that.”
Mr. Deniz Devrim Cengiz, Group Chief Digital Banking Officer at Burgan Bank
On his part, Mr. Deniz Devrim Cengiz, Group Chief Digital Banking Officer at Burgan Bank, said: “The launch of this service comes in line with our digitally-focused service development strategy at Burgan Bank. Our strategy puts particular emphasis on upgrading our customers’ overall banking experience and making it easier and more simplified than ever before. We are very much focused on the customers’ needs first and foremost, and are designing our entire customer journey to fulfill their aspirations and meet their needs - delivering on the core Burgan Bank philosophy of ‘Driven by You’.”
Cengiz further added: “The development and launch of the Apply Now feature was made easier and more successful thanks to its preceding service, the Electronic Know Your Customer (eKYC) form, which was launched earlier this year and which enabled our customers to update their personal information digitally without the need to visit a branch. The launch of these services reflects the integration and dynamism of the Bank’s strategy across all channel and platforms. Moreover, our push towards digital applications also continues to build on our commitment to sustainability and environmental preservation, by reducing paper consumption across our entire operation.”
Burgan Bank continues to deliver on its innovation strategy, by offering the latest digital products and innovative technological solutions; with the aim of offering customers a sophisticated, modern banking experience tailored to the dynamic needs of modern lifestyles.
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